“What ought to I publish this week?”
In case you’ve ever stared at your social media accounts asking your self this query, you are not alone.
Creating and discovering sufficient content material to take care of an energetic social media presence is without doubt one of the greatest challenges we hear from our clients.
That is why we constructed Feeds — a brand new Buffer function that brings recent content material out of your favourite web sites instantly into your Buffer account.
What are Feeds?
Consider it because the bridge between the content material you like studying and the content material your viewers will love seeing. You may add feeds out of your favourite blogs and web sites, and their newest posts will routinely seem in your feed collections, able to be shared along with your viewers.
How does it work?
It is refreshingly easy:
- Add RSS feeds out of your favourite web sites to Buffer.
- Flick through the most recent posts from these sources.
- Choose the content material you need to share.
- Customise your publish and schedule it.
Too many feeds to maintain monitor of? Creating Collections will help you retain all the pieces organized.
Why we constructed this
We have realized one thing fascinating from speaking with our clients: whereas creating unique content material is vital, sharing your ideas on content material from different sources is equally essential for constructing an engaged viewers.
Whether or not you are a small enterprise proprietor, a social media supervisor, or somebody constructing your private model, having a mixture of unique and curated content material helps preserve your social media presence energetic and interesting.
However discovering and sharing that content material takes time. In case you’re like lots of our customers, you most likely:
- Spend hours looking for related content material to share
- Hold a number of tabs open with totally different blogs and information websites
- Manually copy and paste hyperlinks into your social media instruments
- Wrestle to take care of a constant posting schedule
Feeds assist clear up these challenges by bringing content material discovery and sharing into one straightforward workflow.
Some methods you should use Feeds
Our group has discovered some artistic methods to make use of Feeds:
- A neighborhood board video games retailer makes use of it to share information about upcoming releases and gaming occasions.
- An actual property agent curates market pattern updates to maintain their viewers knowledgeable.
- A tech skilled builds their private model by sharing business insights.
- Advertising businesses use it to take care of energetic social media presence for his or her purchasers.
- Bloggers routinely share their newest posts throughout all their social channels.
And here is a professional tip; do you know that YouTube channels have RSS feeds? You could find them by viewing the web page supply in your browser and looking for “RSS”.
For instance, right here’s Buffer’s YouTube RSS feed.
Getting began
Able to strive it out? Feeds can be found on all Buffer plans, together with the Free plan.
This is learn how to get began:
- Log into your Buffer account
- Head to the brand new “Feeds” part
- Add your first feed (don’t be concerned in case you’re undecided the place to begin – we have included some urged feeds that will help you out)
What’s subsequent?
Developing with new content material is tough however we need to repair that. We’re exploring extra methods to convey recent inspiration to you in Buffer. Take a look at what we’re engaged on and share your concepts on our Ideas Board.
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